When COVID-19 brought the world to a standstill, it seemed like the motion picture industry was heading for a long intermission. But at Setnet, we saw an opportunity not just to survive but to thrive and ensure the show went on. I want to share the story of how my team and I developed a product that not only kept us afloat but also revolutionized remote production in these unprecedented times.

As the pandemic shuttered studios and halted productions, we quickly realized the necessity to adapt. The concept was bold: a bonded internet box capable of integrating remote camera control, microphones, and lighting. This wasn't just a new product; it was a lifeline for the industry, enabling productions to continue remotely with minimal crew on site. The challenge was immense, but the potential to keep our industry moving was a beacon of hope.

The development process was a testament to the resilience, creativity, and dedication of my team. We were navigating uncharted waters, with each step presenting new obstacles. Yet, through a blend of innovation and sheer determination, we crafted a solution that not only met but exceeded our expectations. This box wasn't just a piece of technology; it was a gateway to remote storytelling, ensuring that directors, actors, and crews could collaborate effectively, regardless of the distances between them.

Our efforts didn't go unnoticed. Being mentioned in the Digital Image Reporter was a proud moment for all of us at Setnet, signifying recognition from the very industry we were striving to support. It underscored the impact of our work and the vital role we played in keeping the reels rolling during some of the darkest days the motion picture industry has ever faced.

Looking back, the journey we embarked on during COVID-19 was more than just developing a new product; it was about redefining what was possible in the face of adversity. Our pivot not only sustained our operations but also provided a new direction for remote productions, offering a glimpse into the future of filmmaking.

This story isn't just mine; it belongs to every member of my team whose hard work and dedication made this pivot possible. Together, we didn't just weather the storm; we emerged stronger, proving that even in the face of a pandemic, innovation could keep the cameras rolling.